Website Content and Print Marketing Materials

Built and helped promote an online and Bay Area presence for physical training and manual therapy services

Bryan McCoy is a Bay Area physical trainer and manual therapist. With countless (almost) degrees and certifications, the owner of Peninsula Fitness needed a website so current and prospective clients could read about his professional background, understand his approach to training and therapy, and learn about the extensive services he offers for adults and kids.

When Bryan approached me about developing his website, he had many ideas—some vague, some specific—about the look and feel of the site. He had also written pages of information based on what he’d learned and observed in his 20-year career. We worked together, efficiently and effectively, to ensure my plans for the site and the fresh copy I was creating were on target with Bryan’s goals. They were, and the turnaround and approval process was quick and seamless. Once I completed the website, I created printed marketing materials to further support Bryan’s brand.

“Willow was easy to work with and very open to hearing about my ideas and goals for my business website. She is prompt in her communication and delivers her work in a timely manner. Willow has an impressive writing background, which meant I could hand her rough drafts and notes about the content for the site. From there, she worked her magic, turning my disparate phrases into a cohesive message. I had been procrastinating for some time about getting my website up and running because I anticipated it being a long, involved project. Willow eliminated that problem and made the whole process simple and efficient.”

-Bryan M., owner, Peninsula Fitness